Will Chertoff / 🌹

Bay Area // Founder, CTO

  • clerk.chat -> Send SMS in Slack
  • Jyve -> Uber for grocery store workers
  • Optima -> Simple, Impartial Software Solutions


Building the best app on Slack
Will Chertoff
  • That’s why we launched Clerk, a native SMS app built on top of Slack, so small and medium-sized businesses can respond to their clients faster. Most businesses recognize that customers don’t want to commit to the formality of a phone call or email, so SMS is a lightweight alternative.
Economic Inequality
Paul Graham
  • The most common mistake people make about economic inequality is to treat it as a single phenomenon. The most naive version of which is the one based on the pie fallacy: that the rich get rich by taking money from the poor.